Micro Focus Pride Campaign

An Appropriate, Jubilant, and Unique Celebration

I worked with Micro Focus consistently throughout 2022 and 2023. I did innumerable smaller projects for them, including this campaign for Pride Month in 2022. Micro Focus has since been acquired, but they had a strong brand. As a cybersecurity company, everything was very clean-cut, professional, and geometric. The challenge for the pride campaign was to create visuals that felt on-brand for Micro Focus while still acknowledging the fun, individuality, and rainbow colors of the Queer community.

I decided to answer this request with a serious of geometric, kaleidoscope-inspired vector drawings in crisp, neon colors. Kaleidoscopes are generally never the same, which is a subtle reference to the singularity and personalities embodied by Queer individuals.